Are you wondering why your restaurant marketing offers, promotions and discounts aren’t converting the way you expected? Or are you looking at ways to get better results from them? 

Maybe what you’re missing is integrated restaurant tech that makes sure your campaigns are seen at the right time, in places where customers actually make decisions - whether that’s in-store, online, or on your branded app.

Top 5 tips to make your best marketing ideas even better

With Liven’s integrated tech stack all your systems (including Liven’s Abacus POS, Online Ordering, Payments and Loyalty systems) come together, to make sure your customers don’t miss your specials, coupons don’t go unused and your brand is consistent across all customer touchpoints.

Here are some of the ways top hospitality operators get even better results through their restaurant promotions:

1. Special Products and Limited-Time Offers: Product launches and seasonal specials often get lost in crowded menus. Liven’s Special Products feature puts new or high-priority items front and center, across POS, menus, and apps. This helps increase demand and drives urgency, without requiring manual effort by staff. 

2. Targeted Coupons that drive action: Generic discounts reduce margins and brand trust. Liven’s targeted coupon feature delivers the right offer to the right customer via your app or marketing communications. These personalized offers are more effective as they are based on actual customer data, making it one of the best ways to promote your restaurant without eroding value.

3. Rewards that boost the brand & return visits: Brandollars enable you to create your venues' very own digital currency that keeps customers coming back. They can be used for giveaways, loyalty bonuses, or contest prizes. Brandollar rewards can only be spent with your brand, and have been proven to uplift return visits by 28%. This way you lock in future revenue while giving customers a reward that feels valuable.

4. Promotions that get seen: Liven gives your promotions omnichannel visibility across every customer touchpoint. Think pop-ups in your menu, banners in your Magic App and push notifications that ensure that promotions are visible right where customers order on your branded mobile app. Embedded forms in the Magic App can also capture interest as you run re-engagement campaigns.

5. A Smarter Brain: Behind it all, Liven Engage ties together data from POS, ordering, and loyalty into unified customer profiles. It’s the AI Marketing Automation engine that makes targeting precise and campaigns measurable. 

How the best operators are marketing for more

Here are some examples of how venues working with Liven used these features to help bring customers back, get them to try new things, and spend more.

Limited-time specials that sold out 

What? A gelato chain wanted to launch a seasonal flavour without creating operational chaos. Using Liven’s Special Products feature, the item appeared across their POS, app, and website, and automatically disappeared once sold out.

The Result: The product was sold out in half the expected time 

Why it worked: Integration across channels made the promotion unmissable and drove up demand, while keeping staff free from manual menu updates

Birthdays that drove group orders

What? A burger franchise discovered birthdays were a major driver of large bookings. They collected customer birthdays via their branded Magic app and set up an automated campaign to send personalized birthday coupons.

The Result: 25% increase in group orders

Why it worked: The promotion tied directly to real customer behaviour and used segmentation to boost order size and value

Lost customers won back without spamming regulars

What? A national café chain wanted to run a “Welcome Back” campaign for customers who hadn’t dined at the venue in 30 days without annoying regulars. With Liven Engage, they set up triggers based on POS and loyalty data so only lapsed customers received the campaign. 

The result: 24% of lapsed customers were successfully reactivated

Why it worked: Automation felt highly personalised, as segments were based on actual POS and loyalty data

These are just some examples of what integrated restaurant technology like Liven One can enable. Take a look at some other examples of fully-automated and deeply personalised restaurant campaigns that Liven One can power.

Why Liven is built for you

Liven’s technology already helps restaurants run more efficiently by speeding up service, driving up revenue, cutting costs, and getting access to better data. But efficiency is only half the story. 

By working together Liven’s Abacus POS, Online Ordering, Loyalty, Payments and marketing automation drive compounded engagement, resulting in:

• Higher order values from upsells and specials promoted consistently across channels

• Repeat traffic from branded rewards that lock in future spend

• Consistent experience across venues no more mismatched menus, random offers, invalid coupons, or missing loyalty points

Talk to Team Liven today to see how we can help amplify the impact of your restaurant marketing!